Ernest N. Morial Convention Center
Saturday, March 25 2017

Economic Impact

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Experience the New Orleans Ernest N. Morial Convention Center.

Since 1985, Louisiana’s Economic Engine.

Tourism drives the economy of south Louisiana and no other single entity produces more new dollars and tax revenues for our region than the New Orleans Ernest N. Morial Convention Center. With 3 million square feet along the New Orleans river front, today’s Convention Center is at the heart and soul of our local economy, hosting more than 1 million visitors annually from all corners of the world and producing approximately $170 million in taxes for city and state governments each year.

For many visitors, the Convention Center is their first “port of call” in the Crescent City, and the first opportunity for Louisiana’s hospitality community to put its best foot forward and begin to shape the visitor’s unique and memorable Louisiana experience. By its very nature and mission, it also brings the world’s industry leaders to Louisiana to experience the latest developments in every subject imaginable.

From its early days following the 1984 World’s Fair, the New Orleans Ernest N. Morial Convention Center has operated through revenues generated by out of town visitors. The Center has met its obligations to expand and meet growing demand by its own bonding capacity, bringing over $52 billion of new spending to the state’s economy while continually operating as a tax dollar producing publicly owned convention destination and employer of choice.

And when city and state policy makers and elected officials seek to attract world class sports and entertainment events such as the Super Bowl, NCAA sports championships, national political conventions, and more, the New Orleans Ernest N. Morial Convention Center is a central element of the city and state presentations, adding credibility, professionalism and reputation to their proposals.

The Numbers Add Up…and Up…and Up!

It’s a numbers game and the New Orleans Ernest N. Convention Center always comes out on top:

  • 3 million square feet of world class, continuously improved meeting space, making our Convention Center the sixth largest in the nation.
  • Total annual impact of $1.8 billion in 2014.
  • $52 billion in new spending since opening our doors.
  • Host to more than 2600 major conventions and trade shows since 1984.
  • More than 15 million attendees and industry leaders from all over the world.

The World’s Destination of Choice

The New Orleans Ernest N. Morial Convention Center has long been a “destination of choice” for events that bring the world’s leading innovators, entrepreneurs, scientists, technology and business leaders from all fields to the Crescent City. It would not be unexpected if at these events the cure for cancer would be announced, climate change is solved or the next life changing device is on display for the first time. Transformative scientific discoveries and cutting edge technologies regularly debut, positioning New Orleans as a hub for progress.

Most recently convening at the Convention Center:

  • American Association for Cancer Research
  • American Geophysical Union – Ocean Sciences Meeting
  • Congress of Neurological Surgeons
  • Collision Conference – Where the Tech World Meets
  • Conference on Analytical Chemistry and Applied Spectroscopy
  • IPW, the “Super Bowl of Global Tourism”

While in New Orleans, these visitors invigorate our local economy while sharing their creativity, expertise and intellectual capital with their south Louisiana peers and colleagues, and bring New Orleans to the world, returning home as enthusiastic ambassadors of our unique culture, heritage, cuisine and hospitality.

 Local Jobs For Local People

 While the Convention Center itself employs approximately 500 well-trained and well-paid professionals, the extended economic and social impacts of the Convention Center go far beyond its physical footprint.

The most recent economic impact study on local tourism shows that more than 18,800 local jobs are supported and sustained annually by the success of the New Orleans Ernest N. Morial Convention Center, bringing a powerful $12 billion income impact to area residents since 1985.

Who benefits from the success of our Convention Center?  South Louisiana residents employed at local hotels, restaurants and entertainment venues, taxi and transportation services, gallery and shop owners and others employed by tourist attractions, antebellum homes and swamp tours, hotels, bed and breakfasts and restaurants outside the city proper and all over south Louisiana.

A Revenue Producer For All of Louisiana

Unique among convention centers around the United States, and among publicly owned facilities in Louisiana, the New Orleans Ernest N. Morial Convention Center is a revenue generating state owned entity that gets no direct financial or operational assistance from the City of New Orleans.

Yet, the Convention Center generates more than $170 million annually for City and State treasuries that directly helps fund important government services and agencies including the Orleans Parish School Board and Regional Transit Authority.

Excellence in All Things At All Times

The New Orleans Ernest N. Morial Convention Center’s award winning SPICE Customer Service Program was first implemented in 2009 to help train and mentor employees as active and effective ambassadors of the city and Convention Center.  SPICE stands for:

S – Serve with flexibility and a sense of urgency;
P – Perform with pride and passion;
I – Identify issues and provide solutions;
C – Convey a positive attitude;
E – Exceed expectations always.

All 500 full-time and part-time employees attend regular training on these five Customer Service Standards that comprise the guiding philosophy of the program and the daily operations of the Convention Center.  These standards are reinforced during a daily “SPICE Rack” meeting during which employees are encouraged to recognize fellow employees for exceptional acts of service. The Convention Center also holds motivational, educational and teambuilding events for employees during the year, to reinforce the program and build the sense of comradery and mission that have made the Convention an employer and destination of choice.

An Employer of Choice

The New Orleans Ernest N. Morial Convention Center has long been a local employer of choice for residents seeking rewarding careers in the city’s vibrant hospitality field as well as competitive compensation and benefits that includes medical, dental, vision, short-term disability, whole and term life coverage, retirement, free parking, paid time off and holidays, long term disability and long-term care insurance.

Employees of the New Orleans Convention Center are the secret SPICE that makes a visitor’s trip to New Orleans memorable, with each employee being specially trained, mentored and encouraged to be the city’s and the center’s greatest ambassador.  No wonder the New Orleans Ernest N. Morial Convention Center has been recognized as a Times-Picayune / nola.com Top Places to Work winner for two years in a row!

Applying for career opportunities at the Convention Center is easy and fast and may be done on line by clicking here. Job postings are updated as they become open. Join us in providing the best possible tourism experience for our more than 1 million visitors each year!

Our Vision For Revitalizing the Convention Center District and Upriver New Orleans

In 2014, the managing Authority of the New Orleans Ernest N. Morial Convention Center initiated plans for a visionary approach to revitalizing the Convention Center District and further expanding the city’s tourism base outside the traditional French Quarter, Warehouse District and Magazine Street corridors.

The Authority’s Vision Plan encompasses major traffic and aesthetic improvements to Convention Center Boulevard to enhance the experiences of the over 1 million annual cruise passengers and residents alike, driving even more commerce and employment opportunities to the area. In keeping with the Convention Center’s mission and commitment to sound financial management, no new taxes or reallocation of existing tax dollars will be needed to undertake this transformative $1 billion development.  Plans include a world class 1200 room hotel, new apartments and condominiums to help satisfy the city’s growing demand for housing, a pedestrian park, 300,000 square feet of new shopping and dining opportunities not available elsewhere in the city, a riverfront entertainment and arts complex, and vastly improved transportation experience that ensures better safety for pedestrians and smoother traffic patterns for residents coming to and from the city in the Warehouse District and from Uptown and beyond.

This entire $1 billion project will be undertaken exclusively with private investment capital and the Convention Center’s own bonding capacity and revenues.

Click here for more information on this game changing economic development and job creation project.

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